Advanced Typography - Task 2: Key Artwork and Collateral
03/05/2023 - 09/06/2023 / Week 5 - Week 10 Hayato Saito / 0350466 Advanced Typography / Bachelor of Design in Creative Media Task 2: Key Artwork and Collateral LECTURE Task 1: Exercises INSTRUCTION Task 2 (A): Key Artwork For Task 2 (A) we are to design a key artwork, which behaves as a logo and artwork. We are to use our name/initials. This key artwork will subsequently be used in Task 2B on various collateral. - Not necessarily legible - Artwork made from a type - Explore options - compositions etc - Almost monogram-ish - Certain level of simplicity - Elegant solution, visual communication - Artwork needs to be scalable 1. Ideation and sketches Fig.1.1 Sketches 1 (03/05/2023) I straight started working digitally because I found it easier. In the left design, I distorted the letter H and create a negative space that looks like the letter S. In the middle design, I changed the shape of the letter H to make it look like t...